
PRINT & VIDEO
CREATIVE DIRECTION BY FRANS AHLBERG & ARON RAMSTEDT

Being a father can take many forms, but it’s care that makes a dad.
So on Father’s Day, we celebrated diverse, authentic stories from real dads, role models, and father figures to show that fatherhood means more than just biology. To accompany the film, we turned a full page New York Times ad into a thumbnail for the video.


